Creator of 5-hour Energy Wants to Power the World's Homes—With Bikes.
The man who created the 5-hour Energy drink
says he has more money than he needs—about $4 billion more. So he’s giving it
away, spending his fortune on a quest to fix the world's biggest problems,
including energy.
Manoj Bhargava has built a stationary bike to power the millions of homes
worldwide that have little or zero electricity. Early next year in India, he
plans to distribute 10,000 of his Free Electric battery-equipped bikes, which
he says will keep lights and basic appliances going for an entire day with one
hour of pedaling.
Bhargava, who dropped out of Princeton University after a year because
he was bored and then lived in ashrams in his native India for 12 years,
doesn’t stop at bikes. He’s working on ways to make saltwater drinkable,
enhance circulation in the body, and secure limitless amounts of clean
geothermal energy—via a graphene cord.
“If you have wealth, it’s a duty to help those who don’t,” says Michigan
resident Bhargava, 62, in a documentary released Monday, Billions in Change, about his Stage 2 Innovations
lab. “Make a difference in people’s lives,” he says, “Don’t just talk about
it.”
Could his bike really
work? Will people want to pedal for power? Could they afford it or even have
room for it in their homes? It holds “huge potential and opportunity for rural
households,” says Ajaita Shah, CEO of Frontier Markets, a company
selling solar lamps and lighting kits in India. (Read about her work.)
She says she’d like to test the bike with her rural customers.
“It’s so simple that we think we can make it for $100 … A bicycle
repairman anywhere can fix it,” Bhargava says in an interview. Pedaling turns a
turbine generator that creates electricity, stored in a battery. The first 50
bikes will be tested in 15 or 20 small villages in the northern state of
Uttarakhand before a major rollout in the first quarter of next year. He says
they’ll be made in India but doesn’t give details.
Who Is He?
Bhargava’s a bit of a mystery man. He grew up in an affluent home with
servants in India, but his family struggled financially after coming to the
United States when he was 14. He worked odd jobs and got academic scholarships.
“It was worth a year,” he says of studying math at Princeton. After a spiritual
quest in India, he built companies, including Living Essentials, maker of the
popular two-ounce caffeine shot that’s sold at checkout counters.
Though generally
low-profile, he’s not without controversy. He’s sued to fend off copycats of
his blockbuster product and countered
challenges from state attorneys general for
alleged deceptive marketing. The Center for Public
Integrity dubbed him the
“political kingmaker nobody knows,” saying he’s donated millions to mostly GOP
political candidates via limited liability companies.
Also unknown: exactly how much money he has. The documentary says his
net worth is $4 billion, but Forbes does not list him among America’s richest
400 people, which includes those with at least $1.7 billion. Bhargava has
said it’s difficult to put a specific valuation on his private companies, but he’s signed the
Giving Pledge, a Bill Gates-led challenge for the rich to donate their
fortunes to charitable causes.
He says he didn’t want to “ruin” his son by giving him money. “I told
him when he was 10, 'You’re not getting anything.' His attitude: 'Great. I want
to do it on my own,'” Bhargava says about his now adult son.
Instead Bhargava has funded hospitals in India and his cutting-edge Stage2 lab in Farmington Hills, Michigan, begun
in 2011 with former Chrysler CEO Tom LaSorda. “It’s the most well-funded
playhouse for engineers you can possibly have,” lab engineer Kevin Moran says
in the documentary.
This
is going to affect a few billion people.
Manoj
Bhargava
Big
Problems, Simple Fixes
Bhargava’s team has come up with innovative ideas in health, water, and
energy. It’s pursuing Renew, a medical device that functions as an auxiliary
heart by squeezing blood from the legs into the body’s core.
To address drought, it’s building the Rain Maker to convert 1,000
gallons an hour of any kind of water into drinkable water. Bhargava says
potable water could be piped from offshore barges with this machine, now being
tested at a desalination research facility in New Mexico.
He has an even grander idea—one aimed at nixing the world’s reliance on
fossil fuels, which emit greenhouse gases when burned. Whatever people think of
climate change, he says in the documentary, “pollution is a problem.” His
answer: tap the heat from deep beneath the Earth.
While geothermal energy
is already widely used in some countries, including
Indonesia and Iceland, Bhargava takes a novel approach. Rather than using
steam—mixed with chemicals—to bring the heat to the surface, he would instead
pull it up with a graphene cord. He notes graphene, stronger than steel, is an
incredible conductor of heat.
“You don’t need to burn anything…Once you bring [heat] up, you don’t
change any of the infrastructure,” he says, explaining that utilities could
simply distribute it instead of coal, oil, or natural gas.
“That’s going to be, in my mind, the final answer,” he says, estimating
this type of geothermal could replace 85 percent of today’s fossil fuels. He
says maps show half of the world has plentiful underground heat, and since
graphene cables could run horizontally, they could route it to the other half
as well.
“I think someone’s going to kill me,” he says with a laugh, noting how such an
idea could upset geopolitics. He’s working with a graphene research center in
Singapore to develop a cable and plans to have pictures available later this
year.
It’s
not giving back. It’s what else am I going to do?
Manoj
Bhargava
The
Bike Ridden Round the World?
Bhargava gets most animated when talking about his graphene cable, but
he sees the most immediate potential in Free Electric. He says it could provide
electricity for the developing world and offer post-storm backup power in wealthier
countries.
“This is going to affect
a few billion people,” he says, noting the main challenge will be
distribution—a subject he knows well. He won’t give the bike away, because he
says people won’t take care of something that’s free. Rather, he’d prefer to
incentivize distributors with profits. He says a village can also pool its
resources, buying one bike but multiple batteries that can be swapped out to
power individual homes.
Those working in rural India welcome the idea. “The problem of universal
energy access is so big and diverse that we need multiple innovations to solve
it...Free Electric appears to be one such product innovation,” says Piyush
Mathur, chief financial officer of Simpa Networks, a company that offers pay-as-you-go
financing for its solar lighting.
Others doubt the appeal of off-grid solutions. “The poor...want
grid-based power like urban households that can run TV sets at the flick of a
switch,” says Lydia Powell,
senior fellow and energy expert at the New Delhi-based Observer Research
Foundation.
Bhargava agrees “they want exactly what we want,” and he says his bike
will help them make a living and take care of their families.
He says he wants to give them something useful, not buff his public image. “I
want publicity for the project but not for me,” Bhargava says, referring to the
documentary made by Film 45’s Peter Berg, who directed the 2013 war movieLone Survivor. “There’s no purpose in being
famous unless you have a hobby like Donald Trump. That’s his hobby.”
He also says he doesn’t see altruism in his philanthropy. “I like work,”
he says. “It’s not giving back. It’s what else am I going to do?”
The story is part of a special series that
explores energy issues. For more, visit The
Great Energy Challenge.
On Twitter: Follow Wendy Koch and
get more environment and energy coverage at NatGeoEnergy.
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